L2 reports global brands are missing opportunities for localization in Asia 30-Jul-2015 By Michelle Yeomans According to market researcher 'L2 Think Tank', while China has taken over as the biggest market for e-commerce, most global brands present in the country have failed to capitalize on localized video’s potential.
Kosé develops range to meet needs of India's women 23-Apr-2015 By Michelle Yeomans Japanese cosmetics firm, Kosé has invested in India's markets with a skin care brand it developed to better cater to the women of the country.